Apparently the marketing strategies that target the segment of the sex sakura emerging in the country. If you look at the automotive market in Japan is dominated male consumers, Honda Corp in Japan has a specific strategy to attract the female driver.
Honda issued a special edition Honda Fit She Edition. This variant is equipped with various features that really spoil her. Fit's windshield will help block 99 percent of UV rays that can damage skin health. The cooling system on the cabin there Plasmacluster technology to keep moisture from the skin of the passengers. As a result, Honda's Fit will continue to maintain skin beauty rider.
This car seat heater and security facilities are designed specifically for the ladies Honda. Dominant color in interior Fit uses the color brown. Dashboard design is made interesting with the addition of LED temperature indicator.
Top Variant Edition Honda Fit She is a gorgeous candy pink, Honda did not forget the other colors that loved women like brown, white and black.
Vehicle aimed at young women will only be sold in the local markets of Japan. Price to be paid for having Edition Fit She was 1.5756 million Japanese yen, or about 190 million rupiah (top variant).
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Friday, November 2, 2012
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